Hard competition and change leadership

Top 50 managers strategy development and training program at IMD Business School in Switzerland

Background

  • Top 50 managers strategy development and training program at IMD Business School in Switzerland

Purpose

  • Real life example of how to change from monopolistic behavior to competition
  • Facing the voice of the customer

 

Solutions

  • "From Customer Orientation to Commercial Execution"
  • Case presentation and interactive dialogue with focus on customer image and Value-adding Leadership

 

Results

  • Positive audience evaluation
  • Concrete input for continued strategy process
Entering fiercely competitive market

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Leadmore® · Mads Middelboe
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